Ancillaries Driving Growth Part 1 – Market Outlook Five years ago, the Online Travel Trends Report predicted ancillary revenue would become one of travel’s biggest growth engines. Today, we’re seeing that prediction play out across LATAM. The region’s travel market continues to expand at 6.7–7.1% CAGR, while Brazil (38%) and Mexico (28%) represent more than 75% of gross travel...
Newsletters
Global Ancillary Series – APAC
Connected Travel & Digital Retail Part 1 – The Rise of Connected Travel Asia-Pacific is home to the world’s largest online travel market, accounting for around 36% of global OTA sales. Meanwhile, global online travel bookings are expected to reach $1.2 trillion by the end of 2026, with nearly 65% of all travel bookings taking place online. Every digital booking creates another opportunity to deliver relevant ancillary products. ...
eNewsletter July 2026
Ancillary Intelligence in Action SUCCESS STORY Hepstar’s Solution Driving Revenue Growth and Stronger Ancillary Attachments in a Complex Market In an increasingly complex and volatile travel environment, a leading online travel brand in Israel sought to strengthen its ancillary performance and unlock incremental revenue growth. By refining its approach to ancillary offerings and customer engagement, the company...
eNewsletter August 2025
Success through value-driven partnership Drive more revenue with tailored ancillaries through Hepstar’s existing integration with Hitit. A gateway to access multiple ancillary products through an existing connection with Hitit As a global leader in the distribution of travel insurance and ancillary products, Hepstar is proud to offer Hitit partners a streamlined, revenue-boosting solution via our...
eNewsletter July 2025
Ancillary product purchase behaviours in the train and bus market At Hepstar, we have been working closely with our partners in the train and bus industry to unlock greater value from ancillary products. Our flexible technology and experience across travel verticals empowers partners to optimise ancillaries using tried and tested techniques which deliver real results....
eNewsletter June 2025
Travel is Changing and So Are We AI Agents: The New Wave in Travel Tech There is a new wave in travel tech: AI agents. Autonomous digital assistants that can plan and book trips on behalf of users. Think of them as hyper-intelligent concierges that can search, compare, and purchase flights, hotels, and even ancillaries...
eNewsletter December 2024
HOW TO DRIVE CHANGE IN THE TRAVEL INDUSTRY The essential features for travel companies to adopt will include the responsible use of AI (personalisation, chatbots, virtual assistants), dynamic packages (mixing and matching flights, hotels, and activities), flexible options (easy cancellations and rescheduling), loyalty, exclusive deals and bundled offers. Artificial Intelligence and Machine Learning: Blockchain Technology: ...
eNewsletter October 2024
TRAVEL IN 2024: SO FAR SO GOOD AFTER THE EVENTS… HOT TOPICS Recent industry conferences have put the spotlight on topics such as AI and privacy, sustainability, and technological innovation. The issue of privacy demands greater attention to ensure the effective and proper implementation of AI strategies. This raises important questions: What is the dilemma...
eNewsletter May 2023
We are glad to share some exciting updates on our service offering and other developments that will change the travel industry as we know it. This issue includes our new partnership with Air Doctor, A-B testing insights and our article about ChatGPT. ________________________________________________________________ We’ve partnered with Air Doctor We are thrilled to announce the latest...
eNewsletter December 2022
Travel and the Metaverse. A word from our CEO Brett Dyason Are you ready to enter the Metaverse? With this new world moving at such a pace, it’s not difficult to see the potential and what the metaverse could bring to the airline industry. As airlines gear up to be metaverse ready we must consider...
